What the 'brick Nokia', the most popular cell phone in the country, was like the last time Brazil won the World Cup

Nokia 3310
Kevin Steinhardt/Flickr
If today millions of people use their cell phones to follow the Brazilian team's campaign in the World Cup, the last time the country lifted the cup, the reality was very different.
In 2002, cell phones were becoming more compact and gaining more gaming and music features, but they were still a long way from current models like the iPhone 17 and Galaxy S26.
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At the time, one of the trending cell phones in the world was the Nokia 3310. It was launched abroad in 2000, remained on the rise in Brazil for years and reached 126 million units sold, becoming one of the most popular in history.
Over time, the cell phone gained the nickname "Brick Nokia" due to its ability to continue working even after numerous drops.
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The device He was also famous for "Snake", the snake game, which made people spend hours staring at the 1.5-inch monochrome screen. Control was carried out using the numeric keys, which were used to enter numbers in calls and write messages.
And while the old model had 1 kb of storage, the capacity of newer cell phones is hundreds of millions of times greater, considering the 256 GB space.
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The Nokia 3310 was sold for R$429 in November 2002, according to advertisements at the time. But customers could get a discount and buy it for R$189 if they opted for certain operator plans.
Today, the cell phone would cost R$1,690 at full price and R$744 during the promotion. The calculations take into account the Broad National Consumer Price Index (IPCA) until May 2026 and follow the Central Bank calculator.
Nokia 3310 cell phone is relaunched in Finland for 49 euros (
Emilio Morenatti / AP Photo
The success of the Nokia 3310 was so great that, in 2017, HMD Global, which took control of the brand, relaunched the device.
The new generation was launched for 49 euros (about R$290, at current prices). The device was lighter and thinner than the original, but it maintained a battery that lasted a long time and the snake game.
With the advancement of technology, the redesigned Nokia 3310 gained a 2 megapixel camera, headphone port and support for memory cards of up to 32 GB. It can only connect to the 2G network and has limited resources for internet browsing.
Check out the specifications of the original Nokia 3310, according to GSMArena:
Monochrome screen. 1.5 inch with space for up to five lines of text;
Removable 900 mAh battery;
4 games (Snake, Pairs, Space Impact and Bantumi)
SMS support;
Features such as predictive typing, smart messages, voice dialing, calculator, currency converter;
Screen savers and welcome messages;
Dynamic font size.
Ronaldo during the 2002 World Cup
Reproduction/TV Globo
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