Victoria's Secret makes the NY Stock Exchange sexier with new stock code

Known for its underwear, Victoria's Secret decided to enhance the brand's identity in its actions as well.

The company that once had übermodel Gisele Bündchen among the "Angels" who modeled its lingerie announced that it will begin trading under the new symbol VSXY on the New York Stock Exchange on June 2, 2026. Today, the company code is VSCO.

"VSXY is a symbol of who we are today. A company that stays true to its identity and is committed to inspiring confidence, sparking joy and celebrating sensuality in all its forms," said Hillary Super, CEO of Victoria's Secret & Co.

No action is required on the part of shareholders. The Company's common shares will continue to be traded under the same CUSIP code - a 9-digit alphanumeric code that uniquely identifies bonds and securities issued in the United States.

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Source: CNN