Prada launches cooling suit for NASA astronauts on their way to the Moon

Italian fashion brand Prada revealed on Sunday (7) the inner layer suit to be worn by NASA astronauts on their way to the Moon, highlighting the brand's effort to be the first major luxury company to advance in the space industry.

The skin-tight suit, created in collaboration with Houston-based space infrastructure developer Axiom Space, features ventilation tubes woven directly into the suit.

The new product follows Prada's impressive foray into space fashion in 2024, with the reveal of a spacesuit expected to be worn on NASA's highly anticipated Artemis 4 moon landing in 2028.

Prada's move takes place amid difficulties in the luxury goods sector. After two years of contraction, the industry showed signs of stabilizing until the start of the war in Iran at the end of February, which disrupted travel and hurt luxury spending far beyond the Middle East.

Other fashion and apparel companies have also caught on to the space trend. Under Armor has partnered with spaceflight company Virgin Galactic to create space apparel, while Columbia Sportswear has worked with space exploration company Intuitive Machines on space fabric technology.

Prada reveals design of the spacesuit that NASA will use on the return to the Moon

Source: CNN