Inter holds "tourism week" to measure consumption on the eve of Inter Day
Dedicated to the tourism segment, Banco Inter is holding "Travel Week" until July 5th. The action brings together special conditions for accommodation, flights, car rentals and experiences, as well as benefits such as cashback and Loop points, Inter's miles program.
During the campaign - which ends a few days before Inter Day, on July 7 -, users will have access to offers from affiliated travel partners, with purchases made directly on the websites of participating companies using the Inter link.
In addition to affiliated stores, Travel Week includes purchases made directly on the Inter Super App, in the Accommodation and Flights tabs. Users can also choose how to receive part of the benefits: in cashback or points.
For Ana Luiza Ziller, executive manager of New Business at Inter Travel, the action follows a change in consumer behavior, who started to research, compare, define a budget, choose the payment method and seek benefits that help reduce the total cost of the trip.
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"Travel is an experience that begins long before boarding. The consumer researches, compares, sets a budget, chooses the payment method and seeks benefits that help reduce the total cost. Travel Week is born precisely from this idea of bringing together, in a single environment, relevant offers, cashback, points and solutions that simplify this planning", says the executive.
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Source: CNN